Automotive Marketing
The automotive industry has had its shares of ups and downs over the last few years. As the economy shows signs of rebounding and the vehicle market expands, it's time for car dealers to gain maximum exposure for their brand, the dealership, and their vehicles.
This is where TK Carsites steps in. Our award-winning automotive marketing platform is transforming the way dealers are perceiving their online efforts. Through proven techniques such as search engine marketing and lead conversion technologies, we help dealers every day achieve more traffic, more leads, and more sales.
The biggest challenge facing dealers is choice. Right now, there are over 100 automotive website providers and dozens of search and social companies vying for your business. It's a challenge to filter through what really works and what is just a good pitch. At TK Carsites, we believe in proving our abilities.
Let's look at JD Rucker. Our Director of New Media has been doing search and social for years. He has over 100,000 Twitter followers and has worked with notable companies like eBay, Honda, and NBC to craft their social media and search strategies. The best way to see if TK Carsites is right for you is to put his team to the test. Without obligation,
claim your free keyword. We'll be happy to improve your rankings free of charge so you know without a doubt that our techniques work.
The industry is heading in the right direction, but it hasn't always. Here's an infographic that depicts the fall and rise of the automotive industry in recent years:
The Death and Rebirth of the Automotive Industry
Automotive Marketing
Learn how car dealers can take advantage of the most innovative search, social, and website marketing package in the automotive industry...
Marketing in the automotive industry has always been challenging. The competition level is as high as in any industry. As dealers across the country focus more on the internet as their primary source of lead and sales generation, it's imperative for dealers to have an "unfair competitive advantage" to keep them at the top.
Connect by TK Carsites is the answer. By combining search engine optimization, social media marketing, and a comprehensive website marketing strategy, Connect allows dealers the best of both worlds.
On one hand, it's an extremely flexible and powerful set of tools that allows internet managers and dealership marketing managers to have complete control over their internet marketing strategy. On the other hand, our expert staff is able to build and maintain the search, social, and website marketing presence for those dealerships that want a "hands off" approach to their marketing.
It's ideal for do-it-yourself dealers, hands-off dealers, and everyone in between.
Below, you will find an example of an infographic designed specifically for use in search engine optimization and social media viral promotions. The industry is changing. The market is changing. You must be ahead of the game or risk being left behind.
Automotive Marketing
The Internet Has Changed the Face of the Automotive Industry
The automotive industry faced some challenges in the past few years. Some said that the industry was dying, but as 2010 and 2011 are proving, we're still in the driver's seat. Much can be attributed to automotive marketing, a discipline that has moved from newspapers and television to the Internet in ways that few could imagine even a decade ago.
One of the keys to success can be attributed to search engines. Automotive SEO and PPC are two things that car dealers are doing today to help them get exposure in an ultra-competitive search world dominated by Google and Bing. When people want to buy a car, they go straight to the source for most information.
An emerging factor that is working at the OEM level all the way down is automotive social media. It's not new, but it's still in its infancy stage in business. While we seem to have "grown up" from our days with MySpace, the arena is still wide open and growing tremendously every other day.
What does the future hold? Will marketing continue to help lift the industry from a point where all was doom and gloom, recalls were plaguing strong brands and older entities were needing bailouts, or will the trend towards growth and prosperity continue?
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